Branding & Strategy
We developed a complete branding and motion graphics strategy for Iceglass, focusing on elevating their identity within the fashion industry. The goal was to create a strong visual language and story that reflected sophistication, innovation, and a modern aesthetic that connects emotionally with their audience.
Objective:
To define a cohesive and elevated brand strategy that strengthens Iceglass’s market position through consistent storytelling, visual identity, and motion design.
- Establish a refined and recognizable brand presence
- Create visual assets that communicate luxury and innovation
- Align brand visuals with marketing and content objectives
Results:
The Iceglass branding campaign successfully unified the brand’s aesthetic across print, digital, and motion graphics. With a more strategic visual identity, the brand achieved stronger engagement on social platforms and gained recognition within the fashion community for its modern and clean approach.
- Increased audience recognition and brand recall
- Improved consistency across marketing and motion assets
- Elevated brand perception through cohesive storytelling
"Advanced Digital Experts completely transformed how our brand is perceived. The new branding and motion graphics strategy helped us stand out in the fashion space — everything feels refined, professional, and aligned with our vision. Their creativity and attention to detail made the process effortless."
